Ethnography

True ethnography goes deep. It’s more than an awkward afternoon in someone’s living room. For us, ethnography is an academic approach to studying culture, which can take days, weeks, months, and even years. It’s not always practical, but to gain a true understanding of the world it is important. For those willing to dig deep, spend time, and look far beyond the average it can yield powerful insights.

We have been working in the field of ethnography since 2006 blending research with documentary filmmaking. We bring culture and business together in the pursuit of understanding what makes people tick.

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